Privacy Policy
UNITED STATES PRIVACY POLICY
PERUVIAN CONNECTION® PRIVACY POLICY
Last Updated: August 18, 2026 | Effective Date: August 18, 2026
Your privacy is important to Peruvian Connection, LLC (referenced within this Privacy Policy as “Peruvian Connection,” “we,” “us,” or “our”). We developed this United States Privacy Policy (“Privacy Policy” or “Policy”) to provide you with information concerning our U.S. Personal Information practices, including our Personal Information collection, usage, disclosure, sale, sharing, retention, and security practices, when you visit our websites (collectively, the “Site” or “Sites”), use our services, or otherwise provide us with Personal Information. This policy does not apply to workforce-related Personal Information collected from job applicants, employees, or similar individuals.
For purposes of this Privacy Policy, the term “Personal Information” is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household. “You” and “your” refer to the person reading this Privacy Policy, which may include Peruvian Connection customers and other individuals visiting our Sites.
Some of the Personal Information described in this Privacy Policy may be collected directly by us, automatically through the Site, or by vendors and service providers acting on our behalf. Any information we obtain from such third parties will be treated in accordance with this Privacy Policy.
Our online store is hosted on the Shopify e-commerce platform. Shopify processes Personal Information when you visit our Sites and make purchases from us. Shopify may also process your information to provide and improve services offered by Shopify, including certain services that are based on customer interactions with our store, other Shopify merchants, and Shopify itself, as described in Shopify’s Consumer Privacy Policy. Additional information regarding how Shopify processes customer information is available in Shopify’s Consumer Privacy Policy: Consumer Privacy Policy
If you are located in the United Kingdom or the European Union, you may have privacy rights that are addressed in our United Kingdom Privacy Policy and/or in our European Union Privacy Policy.
I. PERSONAL INFORMATION WE COLLECT
We have collected the following categories of Personal Information within the last twelve (12) months, or we collect or reasonably anticipate collecting the following categories of Personal Information moving forward:
· Identifiers, such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, telephone number, account name, username, password, or other similar identifiers.
· Personal Information Categories Listed in the California Customer Records Statute, such as a name, signature, physical characteristics or description, address, telephone number, payment card-related information, billing address, shipping address, order confirmation information, and other financial information. Some Personal Information included in this category may overlap with other categories.
· Characteristics of Protected Classifications under California or Federal Law, such as sex/gender. Some Personal Information included in this category may overlap with other categories.
· Commercial Information, such as records of products purchased, obtained, returned, exchanged, or considered; shopping preferences; wish list information; and other purchasing or consuming histories or tendencies.
· Internet or Other Similar Network Activity, such as browsing history, search history, clickstream data, information regarding your interaction with a website, application, email, text message, or advertisement, and information about the device, browser, network connection, and IP address you use to access our Sites.
· Geolocation Data, such as approximate location derived from your IP address or other technical measures.
· Sensory Data, such as audio, electronic, visual, or similar information, including recordings from customer service interactions where permitted by law and security camera footage in and around our stores.
· Professional or Employment-Related Information, such as occupation if you choose to complete a product review or otherwise submit such information.
· Customer Support and Communications Information, such as the content of your communications with us, including messages sent through our Sites, customer service channels, live chat, text, video chat, email, or similar functions.
· Inferences Drawn from other Personal Information to create a profile about an individual reflecting his/her preferences, characteristics, shopping tendencies, behavior, attitudes, or aptitudes.
Some features of our Sites or Services may require you to provide certain Personal Information directly to us. You may elect not to provide that information, but doing so may prevent you from using or accessing those features.
II. SOURCES FROM WHICH PERSONAL INFORMATION IS COLLECTED
We may collect the above-described categories of Personal Information from one or more of the following sources:
· You. We collect Personal Information that you provide to us, such as when you create an account on our Sites, purchase a product from us, leave a review on a product, create or share a wish list, request a catalogue, participate in a survey that we offer, communicate with us, or otherwise use our Services.
· In-Store Technologies. We may use cameras in and around our stores for fraud, theft prevention, and security purposes.
· Our Automated Information Collection Technologies. We use automated information collection technologies, including cookies, pixels, web beacons, SDKs, third-party libraries, and similar technologies, for reporting, analytics, security, personalization, cart functionality, and advertising purposes. For example, we consider metrics such as how you and others shop on our website, how easy our website is to navigate, the performance of our marketing efforts, and how you interact with our emails, advertisements, and other Services.
· Your Friends. We may receive information about you from your friends and other third parties that use our Sites, and we may combine or link that information with other information we have concerning you (e.g., fulfillment of a wish list).
· Social Media Platforms and Networks. If you connect or interact with us on social media platforms and networks such as Facebook, Pinterest, or Instagram (“Social Media Platforms”), for example, by liking our page, sharing something we post, or using a social login or widget, the Social Media Platforms may provide us with information concerning you, such as your name and other Personal Information. The information that we collect relating to your connections or interactions with us on Social Media Platforms is subject to this Privacy Policy. The information collected by the Social Media Platforms remains subject to those platforms’ privacy practices.
· Third-Party Service Providers. We may receive Personal Information about you from our third-party service providers, such as e-commerce platform providers (including Shopify), payment processors, marketing networks and cooperatives, analytics providers, online chat service providers, fulfillment partners, fraud prevention vendors, and customer support providers. For example, our payment processors may collect payment information, such as bank account, credit card, or debit card information and billing address, to process your payment in order to fulfill your orders and provide products or services you request.
o Shopify may also generate or combine information collected through our store with information obtained through other Shopify merchants and Shopify services in order to provide platform functionality, fraud prevention, analytics, personalization, and other services available through Shopify.
· Other Third Parties. We may collect Personal Information about you from other sources to enhance the Personal Information that we already maintain about you, improve the accuracy of our records, improve our ability to contact you, and increase the relevance of our marketing.
III. PURPOSES FOR COLLECTING PERSONAL INFORMATION
We may collect the above-described categories of Personal Information for one or more of the following business or commercial purposes:
· Auditing relating to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards.
· To help ensure security and integrity to the extent using your Personal Information is reasonably necessary and proportionate for these purposes.
· To debug, specifically to identify and repair errors that impair existing and intended functionality.
· Short-term transient use, including but not limited to non-personalized advertising shown as part of your current interaction with Peruvian Connection.
· To perform services on behalf of Peruvian Connection, including creating, maintaining, securing, servicing, and otherwise managing customer accounts; providing customer service; processing or fulfilling orders, returns, exchanges, and other transactions; verifying customer information; processing payments; sending notifications related to your account, purchases, returns, exchanges, or other transactions; arranging shipping; and providing similar services on behalf of Peruvian Connection.
· To provide advertising and marketing services, including by sending marketing, advertising, and promotional communications by email, text message, or postal mail; tailoring the services and advertising you see on our Sites and on third-party sites; and helping us understand the effectiveness of our campaigns. In some circumstances, we may use services provided by Shopify or other vendors to support personalized advertising and related measurement. These services may include features that rely on information from customer interactions across Shopify’s platform.
· To undertake internal research for technological development and demonstration.
· To undertake activities to verify or maintain the quality or safety of a service or device that is owned, manufactured for, or controlled by us; and to improve, upgrade, or enhance the service or device that is owned, manufactured for, or controlled by us.
· To manage your orders and returns, including creating, modifying, and canceling orders and returns.
· To communicate with you, such as when you place an order, contact us, make a request or inquiry, participate in a video chat, share comments or concerns, request customer support, or otherwise communicate with us; or to send you coupons, emails, catalogues, newsletters, product rating opportunities, competitions, drawings, and sweepstakes.
· To administer promotions, competitions, drawings, sweepstakes, and surveys.
· To personalize your experience with us, including to retain information about your interests and preferences; customize the products and services we share with you; facilitate your interactions with our stylists and salespeople; enhance your shopping experience; and enrich your experience in our stores and on our Sites. Where enabled by our e-commerce platform, this may include using account-related information to support seamless functionality across platform-supported services you choose to use.
· To conduct analytics to understand how you use our Sites and shop with us; determine the methods and devices used to access our Sites; enhance our products and services; and make improvements to our Sites and Services.
· To provide interactive features of our Sites, such as product reviews, wish lists, and live online chats.
· To detect, investigate, and prevent fraud, illegal activity, malicious activity, or security incidents.
· To meet our regulatory reporting requirements and to comply with our legal and regulatory obligations.
· To protect our legal interests.
· To respond to law enforcement requests, to meet obligations in legal proceedings and government investigations, and as otherwise required by applicable law, court order, or government regulations.
· To provide information pertinent to an actual or potential merger, acquisition, bankruptcy, financing, asset sale, or other reorganization.
· As necessary or appropriate to protect the rights, property, or safety of Peruvian Connection, our customers, or others.
· As otherwise described to individuals when collecting the individual’s Personal Information.
IV. PURPOSES FOR DISCLOSING PERSONAL INFORMATION
We may disclose the above-described categories of Personal Information for one or more of the following business or commercial purposes:
· Auditing relating to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards.
· To debug, specifically to identify and repair errors that impair existing and intended functionality.
· Short-term transient use, including but not limited to non-personalized advertising shown as part of your current interaction with Peruvian Connection.
· To perform services on behalf of Peruvian Connection, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, arranging shipping, facilitating returns and exchanges, providing cloud storage, hosting, data analytics, fraud prevention, and providing similar services on our behalf.
- To provide advertising and marketing services, including through business and marketing partners that help us provide services to you and advertise to you. For example, we may work with Shopify and other partners in connection with personalized advertising, analytics, and related campaign services. We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services that you may choose to use. Shopify may process Personal Information to provide services that incorporate customer interactions with our store, other Shopify merchants, and Shopify. In these cases, Shopify will process your information as set forth in its Privacy Policy and Consumer Privacy Policy.
· To undertake activities to verify or maintain the quality or safety of a service or device that is owned, manufactured for, or controlled by us; and to improve, upgrade, or enhance the service or device that is owned, manufactured for, or controlled by us.
· To manage your orders and returns, including creating, modifying, and canceling orders and returns.
· To communicate with you, such as when you place an order, contact us, make a request or inquiry, participate in a video chat, or share comments or concerns; or to send you coupons, emails, newsletters, catalogues, and other publications.
· To administer promotions, competitions, drawings, sweepstakes, and surveys.
· To personalize your experience with us, including to retain information about your interests and preferences; customize the products and services we share with you; facilitate your interactions with our stylists and salespeople; and enrich your experience in our stores and on our Sites.
· To conduct analytics to understand how you use our Sites and shop with us; determine the methods and devices used to access our Sites; enhance our products; and make improvements to our Sites.
· To provide interactive features of our Sites, such as product reviews and live online chats.
· To detect and prevent fraud.
· To meet our regulatory reporting requirements and to comply with our legal and regulatory obligations.
· To protect our legal interests.
· To respond to law enforcement requests, to meet obligations in legal proceedings and government investigations, and as otherwise required by applicable law, court order, or government regulations.
· To provide information pertinent to an actual or potential merger, acquisition, bankruptcy, or other reorganization.
· As necessary or appropriate to protect the rights, property, or safety of Peruvian Connection, our customers, or others.
· As otherwise described to individuals when collecting the individual’s Personal Information or as directed, requested, or consented to by you.
V. CATEGORIES OF THIRD PARTIES TO WHOM PERSONAL INFORMATION IS DISCLOSED
In connection with the purposes set forth in this Privacy Policy, we may disclose your Personal Information to one or more of the following categories of third parties:
· Advertising networks. We may disclose your Personal Information to companies that connect advertisers to websites that want to host advertisements.
· Data analytics providers. We may disclose your Personal Information to third-party analytics providers that collect and analyze information about your interactions with our Sites or advertisements.
· Data brokers. We may disclose your Personal Information to companies that disclose your Personal Information to other companies for multiple purposes, including offering products and services that may interest you, subject to applicable law and any choices you make.
· Operating systems, software platforms, and e-commerce providers. We may disclose your Personal Information to software companies and platform providers that provide us with operating systems, hosting, e-commerce, payment, fraud prevention, customer relationship management, and related platform services, including Shopify.
· Social Media Platforms. Social Media Platforms may offer functionalities, plugins, widgets, or tools in connection with our Sites (e.g., to share our products with your friends and followers on Social Media Platforms). If you choose to use these functionalities, plugins, widgets, or tools, certain information may be shared with or collected by such Social Media Platforms and is subject to such Social Media Platforms’ privacy practices.
· Your friends. We share your wish list information with individuals that you designate when you use our Sites’ wish list sharing functions. Additionally, if you choose to make your wish list public, individuals may find your wish list using our Sites’ “find a friend’s wish list” functions.
· Visitors to our Sites and online trunk show participants. When you leave a product review on our Sites, your review is accessible by other members of the public when they visit our Sites. When you choose to participate in an online trunk show hosted by our stylists, your Personal Information may be shared with and viewed by other online trunk show participants.
· Recipients of customer lists. From time to time, we may make our customer list (including names, customer IDs, mailing addresses, email addresses, phone numbers, and purchasing history) available to list brokers, retailers whose products we believe may be of interest to you, and third-party service providers assisting us with marketing efforts, subject to applicable law and your choices. For example, we may work with marketing cooperatives and data partners such as Epsilon Abacus and Experian. If you place an order with us, you may have an opportunity to choose whether your information is shared in this manner. If at any point you decide that you do not want your information shared in this manner, you may request that we do not share information with such third parties by contacting us using the methods described below.
· Third parties in connection with a competition, sweepstakes, or drawing. If you choose to enter a competition, sweepstakes, or drawing that we offer on our Sites, your Personal Information may be disclosed to third parties or to the public in connection with administering such competition, sweepstakes, or drawing, including winner selection, prize fulfillment, and as required by law or permitted by the applicable terms and conditions.
· Other third-party service providers, partners, suppliers, and subcontractors that perform services on our behalf. We may disclose Personal Information to third-party service providers, partners, suppliers, and subcontractors that perform services on our behalf, including billing and payment processing, marketing, research, web hosting, technical support, customer service, online text and video chat, shipping and fulfilment, printing, data storage, security, fraud prevention, legal services, cloud storage, and information technology management.
· Affiliates and entities within our corporate group. We may disclose Personal Information to our affiliates and other entities within our corporate group in connection with operating our business.
· Governmental entities and third parties in connection with legal matters. We may disclose Personal Information to governmental entities, such as regulatory agencies, law enforcement, and judicial authorities, as well as other third parties under any of the following conditions: (a) if we have your valid consent to do so; (b) to comply with a valid subpoena, legal order, court order, warrant, legal process, or other legal obligation; (c) to enforce or apply any of our terms and conditions, policies, or other agreements; (d) to exchange information with other companies and organizations for the purposes of fraud protection and credit risk reduction; or (e) as necessary to pursue available legal remedies or defend legal claims.
· Third parties in connection with a potential reorganization. We may disclose Personal Information to a prospective seller or buyer in the event of a potential reorganization, merger, sale, joint venture, assignment, transfer, bankruptcy, or other disposition of all or any portion of Peruvian Connection’s assets or stock.
· Personal information may be transferred to and processed by Shopify and our service providers in the United States and other countries where they operate. Those countries may have privacy laws that differ from those in your jurisdiction.
VI. COOKIES & SIMILAR TECHNOLOGIES
As you interact with our Sites, we, sometimes with the assistance of third-party analytics or marketing service providers, collect Personal Information pertaining to your use of our Sites and the devices and programs from which you access our Sites (“Usage Data”) using cookies and similar technologies.
Cookies are small computer files sent to or accessed from your browser on the hard drive of your computer, mobile device, or tablet that contain information about your computer, such as a user ID, user settings, browsing history, and activities conducted while browsing websites.
Cookies and similar technologies are important for the effective operation of our Sites and help you navigate our Sites. We and our third-party service providers use cookies and similar technologies for a variety of purposes, including: (1) the effective operation of our Sites, especially in connection with website navigation, shopping cart functionality, account recognition, fraud prevention, and online communications; (2) monitoring and improving the quality, performance, and user-friendliness of our Sites; (3) monitoring the success of our advertising campaigns and marketing-related activities; (4) analytics and measuring interaction with our Sites, emails, and advertisements; and (5) helping us and our vendors detect and prevent fraud, denial of service attacks, and other malicious activity directed at our Sites.
Our Site may use cookies and related technologies provided by our e-commerce platform provider, including Shopify, as well as by analytics, marketing, and advertising partners. These technologies may support functions such as remembering your actions and preferences, maintaining shopping cart contents, measuring campaign performance, and tailoring services and advertising on our Sites and other websites. Certain Shopify features may use information regarding customer interactions across Shopify-powered stores and Shopify services to improve advertising relevance, fraud prevention, and other platform services. For specific information about the Cookies that we use related to powering our store with Shopify, see https://www.shopify.com/legal/cookies.
If you do not want Usage Data collected through the use of cookies and similar technologies, most browsers allow you to automatically decline many of these technologies, or to be given the choice of declining or accepting them. Please note, however, that cookies or similar technologies required to enable core Site functionality cannot be disabled without causing substantial Site functionality issues, and removing or blocking cookies may negatively impact your user experience or prevent certain features from working correctly.
We neither have access to, nor does this Privacy Policy govern, the use of cookies and similar technologies that may be placed on your device by third parties when you access our Sites, except to the extent required by applicable law. If you are interested in opting out of tailored advertising, you may visit the Network Advertising Initiative’s Consumer Opt-Out page or the Digital Advertising Alliance’s Consumer Opt-Out page. You may also be able to opt out of certain Shopify-supported personalized advertising services through Shopify’s privacy tools.
Our website recognizes the Global Privacy Control (“GPC”) signal. If you notify us of your preference through GPC, we will treat such signal as a valid request to opt out of sharing / targeted advertising for the associated browser or device, and, if we are able to associate the device sending the signal to a Shopify account, we will apply the opt out request to the account as well. To learn more about Global Privacy Control, you can visit https://globalprivacycontrol.org/. Other than the Global Privacy Control and except as otherwise required by applicable law, we do not recognize other “Do Not Track” signals that may be sent from your web browser or device.
VII. THIRD-PARTY PRIVACY PRACTICES
Our Sites may provide links to other third-party Internet websites or online platforms as a service to you. We are not responsible for the privacy practices of such third-party websites or platforms. If you link to such a site or platform through our Sites, you should review any privacy notice, security statement, or terms that are available for that site or platform. Our inclusion of a link does not, by itself, imply endorsement of the content, owners, or operators of those third-party sites or platforms.
VIII. CHILDREN’S PRIVACY
Our Sites are not directed to individuals under the age of 13. We do not knowingly collect or use any Personal Information from users under 13 years of age. No Personal Information should be submitted to our Sites by visitors under 13 years of age. If we learn that we have collected Personal Information from someone under 13, we will take steps to delete the Personal Information as soon as possible.
We do not have actual knowledge that we sell or share the Personal Information of minors under 16 years of age.
IX. RETENTION OF PERSONAL INFORMATION
We retain Personal Information for as long as reasonably necessary to fulfill the purposes for which it was collected or otherwise received, including to provide the Services, maintain your account, process transactions, comply with legal obligations, resolve disputes, enforce our agreements, and protect or defend our rights and the rights of others.
The criteria we use to determine the period of time Personal Information will be retained include: (1) the time period necessary to fulfill the purposes for which the Personal Information was originally collected or received; (2) the time period necessary to maintain business and transactional records; (3) the time period necessary to meet legal, tax, accounting, reporting, and regulatory obligations; and (4) the time period reasonably necessary to investigate or defend against actual or potential claims, security incidents, or fraud.
These criteria apply to the categories of Personal Information described in Section I, including identifiers; customer records information; protected classification information; commercial information; internet or similar network activity; geolocation data; sensory data; professional or employment-related information; customer support and communications information; and inferences drawn from other Personal Information.
X. PROTECTION OF YOUR PERSONAL INFORMATION
We implement technical and organizational measures designed to assist in maintaining the security and confidentiality of Personal Information; safeguarding against anticipated threats to the confidentiality, integrity, and availability of Personal Information; and protecting your Personal Information against accidental or unlawful destruction, loss, alteration, and unauthorized access or disclosure.
However, whenever Personal Information is processed, there is a risk that such data could be lost, misused, modified, hacked, breached, intercepted, and/or otherwise accessed by an unauthorized third party. No system, website, or online transmission of data is completely secure, and no security measures are perfect or impenetrable. In addition to the technical and organizational measures that we have in place, you should use appropriate security measures to protect your Personal Information and avoid using insecure channels to communicate sensitive or confidential information to us. If you believe that any Personal Information you provided to us is no longer secure, please notify us immediately by phone at 1-800-255-6429 or by email at privacy@peruvianconnection.com.
XI. CALIFORNIA NOTICE OF THIRD-PARTY DISCLOSURES, SELLING AND SHARING; FINANCIAL INCENTIVES; AND PRIVACY RIGHTS
A. Third-Party Disclosures, Selling, and Sharing
We have disclosed the following categories of Personal Information for business purposes within the past twelve (12) months and/or reasonably anticipate disclosing the following categories of Personal Information for business purposes and, where applicable, for “selling” or “sharing” (as those terms are defined by applicable law) to the categories of third parties identified below:
· Identifiers: may be disclosed for a business purpose to advertising networks, data analytics providers, data brokers, operating systems and platforms, social media networks, recipients of customer lists, e-commerce providers such as Shopify, and other third-party service providers that perform services on our behalf; and may be sold or shared with advertising networks, data analytics providers, data brokers, social media networks, recipients of customer lists, Shopify-supported advertising services, and other third-party service providers that perform advertising or related services on our behalf.
· Personal Information Categories Listed in the California Customer Records Statute: may be disclosed for a business purpose to advertising networks, data analytics providers, data brokers, operating systems and platforms, social media networks, recipients of customer lists, e-commerce providers such as Shopify, and other third-party service providers that perform services on our behalf; and may be sold or shared with advertising networks, data analytics providers, data brokers, social media networks, recipients of customer lists, Shopify-supported advertising services, and other third-party service providers that perform advertising or related services on our behalf.
· Characteristics of Protected Classifications under California or Federal Law: may be disclosed for a business purpose to operating systems and platforms and other third-party service providers that perform services on our behalf; not sold or shared to our knowledge for cross-context behavioral advertising purposes.
· Commercial Information: may be disclosed for a business purpose to advertising networks, data analytics providers, data brokers, operating systems and platforms, social media networks, recipients of customer lists, e-commerce providers such as Shopify, and other third-party service providers that perform services on our behalf; and may be sold or shared with advertising networks, data analytics providers, data brokers, social media networks, recipients of customer lists, Shopify-supported advertising services, and other third-party service providers that perform advertising or related services on our behalf.
· Internet or Other Similar Network Activity: may be disclosed for a business purpose to advertising networks, data analytics providers, data brokers, operating systems and platforms, social media networks, recipients of customer lists, e-commerce providers such as Shopify, and other third-party service providers that perform services on our behalf; and may be sold or shared with advertising networks, data analytics providers, data brokers, recipients of customer lists, Shopify-supported advertising services, and other third-party service providers that perform advertising or related services on our behalf.
· Geolocation Data: may be disclosed for a business purpose to service providers and business partners where reasonably necessary for Site functionality, analytics, fraud prevention, or advertising measurement; and may be shared in limited cases where such information is derived from IP address data used for advertising or analytics purposes.
· Sensory Data: may be disclosed for a business purpose to operating systems and platforms and other third-party service providers that perform services on our behalf; not sold or shared to our knowledge for cross-context behavioral advertising purposes.
· Professional or Employment-Related Information and Customer Support / Communications Information: may be disclosed for a business purpose to operating systems and platforms and other third-party service providers that perform services on our behalf; not sold or shared to our knowledge for cross-context behavioral advertising purposes.
· Inferences Drawn from Personal Information: may be disclosed for a business purpose to advertising networks, analytics providers, data brokers, operating systems and platforms, e-commerce providers such as Shopify, recipients of customer lists, and other third-party service providers that perform services on our behalf; and may be sold or shared with advertising networks, analytics providers, data brokers, recipients of customer lists, Shopify-supported advertising services, and other third-party service providers that perform advertising or related services on our behalf.
We may sell or share the above-described categories of Personal Information for one or more of the following business or commercial purposes: auditing relating to ad impressions; debugging; short-term transient use; performing services on our behalf; providing advertising and marketing services; maintaining or enhancing the quality or safety of a service controlled by Peruvian Connection; and sending catalogues, marketing emails, or other publications to individuals.
We do not use or disclose sensitive Personal Information for the purpose of inferring characteristics about you, and we do not have actual knowledge that we sell or share any Personal Information of minors under 16 years of age.
B. Notice of Financial Incentives
We may offer financial incentives or price or service differences (as those terms are defined under the CCPA), such as promotions, when you sign up for our email newsletters. When you opt in to a newsletter-related financial incentive, we may offer you a promotion, such as a specified dollar amount off your first purchase or the opportunity to enter a drawing. If you sign up for our newsletters, we may ask you to provide identifiers and Personal Information categories listed in the California Customer Records Statute, such as your email address, first name, zip code, or birthday.
The exact terms and conditions of each promotion will be posted at the time of the promotion and may vary from promotion to promotion. Additional offer details may be provided to you via email following enrollment. You may withdraw from a financial incentive at any time by following the unsubscribe instructions in the applicable communication or by contacting us.
To calculate the value of consumers’ data for purposes of financial incentives, we may consider the marginal, average, or aggregate value to Peruvian Connection of collecting or retaining Personal Information; revenue generated from such collection or retention; expenses related to the collection, retention, or administration of the incentive; profit generated from the collection or retention of Personal Information; and other practical and reasonably reliable methods of calculation used in good faith.
C. California Shine the Light Law Rights
Under California’s “Shine the Light” law, California residents can annually request certain information about the Personal Information, if any, we shared with third parties for their direct marketing purposes in the immediately preceding twelve (12) months. You may request this information by contacting us at privacy@peruvianconnection.com or by writing to Peruvian Connection, Attention: Privacy Officer, PO Box 990, Tonganoxie, KS 66086.
D. CCPA Privacy Rights
If you are a California resident, you may have the following privacy rights under the CCPA, subject to applicable exceptions and limitations:
· Right to Know. You have the right to request that we disclose what Personal Information we have collected about you, including the categories of Personal Information; the categories of sources from which the Personal Information was collected; the business or commercial purposes for collecting, selling, or sharing Personal Information; the categories of third parties to whom we disclose Personal Information; and the specific pieces of Personal Information we have collected about you.
· Right to Request Deletion. You have the right to request deletion of Personal Information about you that we have collected, subject to certain exceptions.
· Right to Non-Discrimination. You have the right not to receive discriminatory treatment by us for exercising your rights under the CCPA.
· Right to Request Correction. You have the right to correct inaccurate Personal Information that we maintain about you.
· Right to Request to Opt Out of Selling or Sharing. You have the right to request to opt out of Peruvian Connection selling or sharing your Personal Information. You may exercise this right through any “Do Not Sell or Share My Personal Information” link we make available, by submitting a request using the methods described in Section XII below, or by using a recognized Global Privacy Control signal as described in Section VI above.
· Right to Limit Certain Sensitive Personal Information Processing. To the extent applicable law grants such a right, you may request that we limit certain uses or disclosures of sensitive Personal Information. However, we do not use or disclose sensitive Personal Information to infer characteristics about you.
XII. EXERCISING PRIVACY RIGHTS
In this section, we provide an explanation of our process for permitting individuals to exercise any privacy rights to which they are entitled by law, for designating an authorized agent, and for verifying the identity of individuals who submit privacy rights requests.
A. Submitting Requests
To exercise your rights described in this Privacy Policy, please submit a verifiable consumer request to us through one of the following methods:
· Completing our online Consumer Privacy Rights Request Form;
- Emailing us at privacy@peruvianconnection.com; or
- Calling us at 1-800-255-6429.
Requests to exercise privacy rights should include the following information to help us process the request: your name; the country in which you currently reside; if you reside in the United States, the state in which you currently reside; which privacy right(s) you are exercising; any details that will assist us in responding to your request; and a phone number and/or email address at which we can reach you.
We use Shopify's ad services such as Shopify Audiences to help personalize the advertising you see on third party websites. You may learn more about Shopify’s processing of your Personal Information, including available privacy choices and opt-out options, through Shopify’s Privacy Portal at https://privacy.shopify.com/en.
B. Designating an Authorized Agent
Only you or a person that you authorize to act on your behalf may make a verifiable consumer request related to your Personal Information. You may designate an authorized agent to make a verifiable consumer request on your behalf by submitting such request to Peruvian Connection via email at privacy@peruvianconnection.com with “Request for Authorized Agent” in the subject line. Before taking action in response to such a request, we will require your authorized agent to verify his or her authority, and we may also require you to verify your identity directly with us.
C. Identity Verification
Before responding to your request to exercise your right to know, correct, or delete, we must verify your identity through reasonable verification measures. If you have a password-protected account with us, we may verify your identity through our existing authentication practices for your account and may require you to re-authenticate before we provide a substantive response.
Our verification processes also may include requiring you to provide answers to questions pertaining to the information we have on file for you (for example, your account number, most recent purchase, email address, physical address, or phone number); requesting confirmation of your request using the email address we have on file for you; and/or calling the phone number we have on file for you to confirm the request. We may also require you to provide a signed declaration or, if you are an authorized agent submitting a request on behalf of a California resident, signed permission from such California resident.
If we cannot verify your identity based on information we already have, we may request additional information from you. If this is necessary, we will only use the additional information for purposes of verifying your identity and for fraud prevention. If we are unable to reasonably verify your identity, we will advise you why that is the case.
XIII. DISABILITY ASSISTANCE
We are committed to ensuring that this Privacy Policy is accessible to everyone. Individuals with difficulty accessing information in this Privacy Policy are encouraged to contact us by email at privacy@peruvianconnection.com or by calling us at 1-800-255-6429.
XIV. DO NOT TRACK OR OTHER SIMILAR TECHNOLOGIES
Except as described in Section VI with respect to Global Privacy Control, we do not currently respond to browser-based “Do Not Track” signals or other similar technologies that may be sent from web browsers or devices. However, our Sites and the third parties with whom we work may place analytic or advertising cookies or similar technologies on your devices, and those third parties may collect Personal Information relating to your online activities over time and across different sites, apps, and services.
XV. PRIVACY POLICY UPDATES
We may update this Privacy Policy from time to time as we add new services or offerings, improve our current services and offerings, and as technologies and laws change. It is our policy to post any changes we make to our Privacy Policy on our Sites. Unless otherwise required by law, any changes will become effective when posted or as otherwise specified in the updated Policy. The date this Privacy Policy was last updated and the effective date are identified at the top of the first page. If we make material changes to how we treat the Personal Information that falls within the scope of this Privacy Policy, we may notify you by email, through a prominent notice on the homepage of our Sites, or by another method appropriate under applicable law.
XVI. HOW TO CONTACT US
If you have any questions about this Privacy Policy or our privacy practices, any complaints, or need assistance relating to your Personal Information, you may contact us via email at privacy@peruvianconnection.com, by calling us at 1-800-255-6429, or by writing us at the following address: Peruvian Connection, Attention: Privacy Officer, PO Box 990, Tonganoxie, KS 66086.
XVII. MOBILE TERMS OF SERVICE
The Peruvian Connection, LLC mobile message service (the “Service”) is operated by Peruvian Connection, LLC (“Peruvian Connection, LLC”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.
By consenting to Peruvian Connection, LLC’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Peruvian Connection, LLC through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).
You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Peruvian Connection, LLC. Your participation in this program is completely voluntary.
We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.
You may opt out of the Service at any time. Text the single keyword command STOP to: 72847 from telephone numbers registered in the United States; +1 (888) 616-4583 from telephone numbers registered in Canada; PERUVIAN from telephone numbers registered in the United Kingdom, France, Germany, Netherlands, Switzerland, Austria, Spain, Sweden, Norway, Finland, Denmark, Italy, Portugal, or Poland; +1 (888) 616-4583 from telephone numbers registered in all other countries; or click the unsubscribe link (where available) in any text message to cancel. You will receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Peruvian Connection, LLC mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.
For Service support or assistance, text HELP to Peruvian or email sales@peruvianconnection.com.
We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.
The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.
To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.
Our website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart, and this information may be used to determine when to send cart reminder messages via SMS.
We will not share your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. We may share your Personal Data, including your SMS opt-in or consent status, with third parties that help us provide our messaging services, including platform providers, phone companies, and vendors who assist us in the delivery of text messages.
We respect your right to privacy. To see how we collect and use your Personal Information, please review the Privacy Policy above.
